Ready to Transform Your Website Copy?

I teach service providers how to create high-traffic, high-converting websites on a DIY budget.

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Up-Levelling Your Website Copy Just Got a Whole Lot Easier

The website copy bundle is jam-packed with tips, tutorials, and templates to help you transform your website into a client magnet.

I NEED THIS!

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Want 1:1 Help Improving Your Website Copy?

If you’re trying to improve your website but you’re stuck in the weeds, I’m here to help. With a 1-Day Website Audit, you’ll get my in-depth, personalized insights showing you exactly what to change to get the most impactful results.

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Ready to Take Action?

The SEO Playbook

Build your website traffic and achieve your first 100K visitors using organic, gentle content marketing strategies that actually work.

The Blog Planner

Easy, long-term strategies for writing SEO blogs that boost traffic and make visitors stick around to devour your value-driven content.

The Backlink Builder

Land high quality links in publications like Forbes, Business.com, and MSN to supercharge brand awareness and authority.

RAID THE SHOP

I’m a writer, content strategist, CEO, and giant nerd when it comes to copywriting and SEO.

I went from trainee clinical psychologist to small service business owner, and I scaled to five figures without social media, ads, or freelancer sites.

Over the past eight years, I’ve worked with countless service providers in almost every niche. From tech advisors and mindset coaches to marketers and lactation experts (yes, you read that right), I help my clients create captivating, engaging website copy that establishes them as industry leaders.

Whether you’re struggling with SEO, blog ideas, or website content, I created Web Copy Collective with the goal of helping you skyrocket your website content marketing strategy.

Hi! I’m Emily

Read My Story

“A five-star experience! Feedback from readers of Sales Through Service has already been exceptional.”

- Joy Zarine, Brand Strategist & Marketing Consultant
“Emily was fantastic to work with! Her system is simple and extremely easy for an author. She is thorough and always available to help.”

- Gary Greeno, Keynote Speaker & Author
“I just have to say that Emily is an absolute rock star! She’s a pleasure to work with and helpful throughout the process.”

- Shari Ware, Bestselling Author & Speaker
“I would recommend Emily to anyone who wants their content transformed.”

- Mark Anastasi, The Laptop Millionaire
"Excellent. Really great to work with and her advice is sound. I will definitely use Emily’s services again!"

- Chris Hitchens, Program Manager
"Working with Emily has been a pleasure. I don’t think I could’ve completed my project without her! I would highly recommend her service."

- Sam Theron, Life Coach
"Emily really knew how to bring out the best in my content. I was tired of working on it but she reignited my passion for it. Her comments were so clear and actionable."

- Susan Wallace, Therapy Business Coach